A business executive and educator with more than 35 years of sales and marketing experience, Fred Bristol will direct the marketing strategy of BWI’s health and wellness services. He will concentrate on workforce wellness solutions for organizations in Western New York and across the country, with BWI's online programs available through BWI’s National Health Promotion Training Institute. As Vice President at the Buffalo Niagara Partnership for the past seven years, Bristol re-invented the healthcare insurance benefit program for local chambers of commerce and associations. He believes there is a need to focus on boosting prevention efforts to help keep people well and reduce their dependence on health insurance.Bristol is also a Business Advisor and the Energy Coordinator at the Small Business Development Center at Buffalo State College, where he serves as an Adjunct Professor. He is the President of the Buffalo Niagara Sales and Marketing Executives (BNSME). Bristol, a resident of Orchard Park, obtained his MBA from the University at Buffalo and bachelor’s degree in psychology from Amherst College.For more information, call (716) 992-2732 or visit www.bwihp.com.
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