Live It Fit Now!
(USA Today & TV Fitness & Food contributors Dr. Derek Alessi & Chef Steve Binks help viewers with their weight loss, grocery shopping & healthy goals
September 2014 – (Buffalo NY), Executive Producers & hosts Dr. Derek Alessi & Chef Steve Binks announced the release of their new TV show Live It Fit Now! The show is a 30-minute, weekly program that will air beginning September 20th in Cleveland on WKYC, NBC Ch3 and September 21st in Buffalo on WGRZ, NBC Ch2.
The focus of the show is to help individuals lead a healthier life. Using productive exercise, smart grocery shopping, and delicious recipes, Alessi and Binks encourage viewers to make healthier choices. They will also answer many exercise and nutrition questions and provide viewers with workable health tips.
What’s more, two individuals in need of a physical and healthy makeover will be showcased each week. They will learn how to overcome personal health, strength and weight struggles to accomplish their fitness goals. Through productive exercise, they will show how even busy individuals can find the time to get more out of their workouts. Also, the show demonstrates how it’s not about dieting or calorie restriction, rather balanced nutrition as a lifestyle.
Alessi said, “I’m excited to showcase segments in various locations, such as the grocery store, fitness equipment store, beauty salon, clothing store and kitchen.” “I think it gives viewers a better sense of how they can work this into their day.” Derek Alessi holds a Ph.D. in Health and Physical Education as well as a Masters Degree in Nutrition. He is the author of 8-books including Lose Fat Forever, The Bermuda Triangle Diet and Resolution Reset. He’s also the owner of a personal training center - Alessi Fitness and creator of the Live It Fit Event. In addition, he was the co-host of The Healthy Zone (WGRZ Ch2 Buffalo) from 2010-2014. Lastly he’s a health and fitness contributor for USA Today and Gannett TV stations in several markets.
Steve Binks – is a classically trained chef. He is the author of 4-books: Seasons Meals Systems and owner of Chef Binks Inc a private meal preparation company. Binks was a co-host of The Healthy Zone (WGRZ Ch2 Buffalo) and is also a food contributor for USA Today and Gannett TV stations in several markets.
The two of them were not a good fit to begin with on-air, so it must be about the money
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