Tuesday, February 19, 2013

18-Hour Dance Marathon to Benefit Alzheimer’s Association

First-of-Its-Kind Event for WNY Chapter

BUFFALO, NY (February 19, 2013) – From the Harlem Shake to the Lindy Hop and all the two-stepping in between, dancers will test their endurance while supporting the mission to End Alzheimer’s during an 18-hour DANCE MARATHON.

The Western New York Chapter of the Alzheimer’s Association is planning its first-ever dance marathon, “Step Up and Dance for Alzheimer’s” from 6 pm Friday March 1 through noon on Saturday, March 2, 2013 at Sinful Nightclub in downtown Buffalo.

The gracious owners of Sinful, Sue Riggi and Tom Radon, are donating the use of the hip club at 334 Delaware Avenue. “I think it’s important to support the local efforts of this organization because of the outstanding work they do to help not only people with dementia, but their caregivers, too,” said Riggi. “They were extremely helpful when my own family was coping with this devastating disease, and I hope this event will help them raise money and awareness, especially among the younger generation.”

Dancers aged 17 and over must register by Wednesday, February 27 by logging onto the dance website at: stepupforalz.com. The registration fee of $20 includes free “swag bags” loaded with goodies, food and non-alcoholic beverages throughout the event, hourly prize drawings and dance lessons. Highlights include music and dancing through the decades, as well as a send-off from some of the amazing people who are grappling with Alzheimer’s disease by taking part in the various programs and events organized by the Buffalo chapter.

Doors open at 5:00 p.m., opening remarks start at 5:45 p.m. and the dance begins promptly at 6:00 p.m. Chapter staff and volunteers, and club security officials will be in attendance throughout the event.
Contact: Monica Pomeroy, Director of PR and Marketing | 716.626.0600 | mpomeroy@alz.org








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